What to Do in London While You’re in Town for ICE London

Get ready for a London experience that’s not just about business but also about soaking in the city’s charming vibe. As you gear up for ICE London, where the gaming world comes together, don’t forget that London is more than just meeting rooms and conference halls – it’s a beautiful mix of history, modern wonders, and cool spots waiting to be discovered. 

So, while you’re here, let’s step outside the expo and dive into a gamer’s guide to London. And while you’re at it, grab your Jeton – it’s like your golden ticket for hassle-free adventures. Ready to explore? Let’s wander around London, where the pixels meet the pavement!

ICE London: iGaming’s Annual Get-Together

Before we jump into the London scene, here’s a little information on ICE London. It’s the International Casino Exhibition, kind of like the Gaming industry’s annual rendezvous. Held at the ExCeL London, a spot in the Royal Docks area, it’s where gaming pros, enthusiasts, and tech entrepreneurs from around the world gather. 

The event starts in early February, turning ExCeL London into a hub of gaming innovation. ICE London is where all things gaming and fintech get their moment in the spotlight. So, while you’re in town for the event, it’s time to check out what London has in store beyond the conference scene.

Grab Your Jeton Wallet, and Let’s Dive into Our Guide to London!

  • Explore the Royal Borough of Greenwich

Start your London adventure by heading southeast to the Royal Borough of Greenwich. Visit the historic Greenwich Observatory, where you can straddle the Prime Meridian and enjoy breathtaking views of the city from Greenwich Park. Don’t forget to explore the fascinating maritime history at the Cutty Sark and the National Maritime Museum.

  • Art and Culture at the Tate Modern

For art enthusiasts, the Tate Modern is a must-visit. Housed in a former power station on the banks of the Thames, this contemporary art museum features works by international artists. Admission is free, and you can spend hours wandering through the diverse collections.

  • Stroll Along the South Bank

Take a leisurely stroll along the South Bank of the Thames, where you’ll find a vibrant atmosphere with street performers, markets, and iconic landmarks. Visit the Shakespeare’s Globe Theatre, the London Eye, and indulge in some riverside dining at one of the many restaurants and pubs.

  • West End Show Extravaganza

London’s West End is synonymous with world-class theatre. Treat yourself to a dazzling performance by securing tickets to a popular musical or play. From the classic productions in Covent Garden to the cutting-edge shows in Soho, there’s a performance to suit every taste.

  • Dine in Style at Borough Market

For foodies, Borough Market is a culinary haven. Sample a variety of international cuisines, artisanal products, and local delights. From fresh oysters to gourmet burgers, this market is a feast for the senses. It’s a perfect spot to grab a quick lunch or indulge in a leisurely dinner.

  • Discover British History at the British Museum

Immerse yourself in the vast collection of the British Museum, which spans centuries and continents. From the Rosetta Stone to the Elgin Marbles, the museum houses treasures that tell the story of human civilization. Admission is free, making it an accessible and enriching experience.

  • Cruise the Thames by Night

See London from a different perspective by taking a night cruise along the Thames. As the city lights up, you’ll pass by iconic landmarks such as the Tower of London, Tower Bridge, and the Shard. Some tours even offer dinner and live entertainment on board.

  • Indulge in Retail Therapy on Oxford Street

For those who love shopping, Oxford Street is a paradise of retail options. From flagship stores to high-end boutiques, this bustling street offers a diverse shopping experience. Don’t forget to explore nearby Carnaby Street and Bond Street for unique finds.

  • Visit the Tower of London

Step back in time at the Tower of London, a historic fortress on the banks of the Thames. Explore the Crown Jewels, walk along the medieval walls, and learn about the Tower’s dark and fascinating history. The Beefeaters, the ceremonial guardians of the Tower, offer entertaining guided tours

  • Relax in the Hyde Park

Escape the urban hustle and bustle by spending a relaxing afternoon in Hyde Park. Take a boat ride on the Serpentine, stroll through the picturesque gardens, or simply enjoy a picnic in this sprawling green oasis in the heart of London

Explore London at Its Full Potential While You’re in Town for ICE London!

ICE London might be the main quest, but London is the ultimate open-world game. So, level up, embark on quests, and let Jeton be your companion through this epic adventure. Your London experience is about to get an upgrade – ready, player one? Take your time to explore all London has to offer while you’re in town for the ICE London this February!

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