History of Online Shopping

Can you imagine a world without online shopping? No late-night browsing, no one-click payments, no doorstep deliveries? Just a few decades ago, buying something online seemed like science fiction. Today, it’s second nature — part of our daily lives.

In this blog, we’ll dive deep into the history of online shopping, uncover how electronic transactions began, explore what electronic commerce really means, and explain how online payment systems have evolved into what we now use — from credit cards to crypto.

You’ll also learn about the advantages of online shopping, how to make secure online payments, and how fintech platforms like Jeton Wallet are shaping the future of digital spending. So, let’s rewind and see how the digital marketplace was born!

What Is Online Shopping?

Online shopping is the act of purchasing goods or services over the Internet. It allows you to browse products, compare prices, and pay electronically — all from your computer or smartphone.

In other words, it’s a form of electronic commerce (e-commerce) that has revolutionized consumer behavior. Whether you’re buying clothes, booking flights, or subscribing to streaming platforms, online shopping is now the default for billions of people around the world.

When Was Online Shopping Invented?

The history of online shopping dates back to 1979, when British entrepreneur Michael Aldrich connected a modified television to a computer using a telephone line — creating the world’s first online shopping system. Teletext (AKA VideoTex) — a two-way message service which revolutionized business.

But the real boom started in 1991, when the Internet became commercialized. Companies like Amazon and eBay were early adopters, proving that online platforms could change retail forever. Over the next few years, after witnessing the potential of a few online stores, many competitors and alternatives were created.

What Are the Advantages of Online Shopping​?

The advantages of online shopping go far beyond convenience. Here are some key benefits:

  • 24/7 access: Shop anytime, anywhere.
  • Better prices: Online stores often offer discounts unavailable in physical shops.
  • Wider selection: Access to global products and brands.
  • Contactless payments: Safe, fast, and hygienic.
  • Instant checkout: Especially with digital wallets like Jeton.

Whether you’re buying everyday essentials or luxury goods, online shopping saves both time and effort — while offering a personalized experience.

How to Do Online Shopping?

If you’re new to e-commerce, here’s a simple guide on how to do online shopping safely and efficiently:

  1. Find a trusted website — Choose reliable sellers or known platforms.
  2. Browse and compare — Check prices, reviews, and delivery terms.
  3. Add to cart and check out — Select your payment method (credit card, Jeton Wallet, etc.).
  4. Confirm your order — Ensure your details are correct before paying.
  5. Track your delivery — Most platforms offer real-time tracking.

By using Jeton Wallet and Jeton Card for payments, you can enjoy instant processing, multi-currency options, and global reach.

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What Is E-Commerce?

Electronic commerce (E-Commerce) refers to buying and selling goods or services over the Internet. It involves multiple processes — including online marketing, online payment, inventory management, and delivery logistics.

Here’s how online shopping works today:

  1. You visit an e-commerce website or app.
  2. You browse and add items to your cart.
  3. You pay using an electronic payment system (credit card, digital wallet, etc.).
  4. The seller processes and ships your order.
  5. You receive your product — often within days or even hours.

With fintech tools like Jeton Wallet and Jeton Card, these electronic transactions are faster, safer, and more convenient than ever.

Electronic Payment System in E-Commerce

The backbone of all e-commerce activity is the electronic payment system. It enables seamless online transactions between buyers and sellers, eliminating the need for physical cash.

Types of electronic payment systems include:

  • Credit and debit cards (Visa, Mastercard, UnionPay, etc.)

  • Digital wallets (like Jeton Wallet, PayPal, or Apple Pay)

  • Bank transfers and e-checks

  • Cryptocurrency payments

With Jeton Wallet, users can store funds securely, make online payments, and even use their Jeton Card for global purchases. It bridges the gap between traditional banking and modern digital finance.

To learn more about security, make sure to check out:

When and What Was the First Online Transaction?

The first secure electronic transaction took place in 1994 — when a CD was sold via the Internet using encrypted credit card data. It took place at a tech startup called Net Market. On August 11, 1994, the startup saw the first secure online transaction when founder Dan Kohn saw his friend buy a Sting CD using a credit card.

That day, Dan Kohn and his three co-founders had no idea what a big business ecommerce would become. But like all great journeys, it started with a single step. This event marked the beginning of what we now know as online transactions and electronic payments.

In subsequent years, online commerce and shopping has become the norm and we cannot comprehend what the World would look like without it. Although the number of online sales, products and services has exploded, nothing fundamental has changed much.

Is Online Shopping Safe?

Security is one of the biggest concerns for online shoppers. The good news is that modern e-commerce platforms and electronic payment systems now use encryption, two-factor authentication, and fraud detection to protect users.

Here are some quick tips for safe online transactions:

  • Always shop on secure (https://) websites.

  • Use trusted payment methods like Jeton Wallet or Jeton Card.

  • Avoid sharing sensitive information via email.

Jeton ensures secure electronic transactions by using advanced encryption and global compliance standards — giving users full confidence when spending online.

How Long Does Online Shopping Take to Deliver?

Delivery times vary depending on the seller, product type, and your location. While same-day delivery is now common in big cities, international shipments may take days or weeks. Modern logistics, powered by digital tools and electronic commerce, continue to shrink delivery times — making online shopping faster every year.

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How Many People Shop Online?

The number of online shoppers worldwide has exploded — from just a few thousand in the 1990s to over 2.6 billion people today. As global Internet access expands, experts predict that online transactions will represent more than 25% of all retail sales by 2030. And with digital wallets like Jeton, the growth will only accelerate.

How to Improve Online Shopping Experience?

A great online shopping experience is key for both buyers and businesses. Retailers can improve their platforms by:

  • Offering multiple electronic payment options
  • Simplifying the checkout process
  • Ensuring fast customer support
  • Using personalization tools

For shoppers, using a reliable payment method like Jeton Wallet ensures a smoother and more secure experience.

Which Credit Card Is Best for Online Shopping?

Choosing the right card depends on your needs. Some cards offer cashback, others focus on travel perks or low fees.

However, using a Jeton Card gives you flexibility — you can spend online or in-store, manage your funds via the Jeton App, and link it directly to your Jeton Wallet for seamless payments.

The Future of Online Shopping: Cryptocurrency and Beyond

With the rise of cryptocurrency and blockchain technology, electronic transactions are becoming even more decentralized. Digital currencies may soon become a mainstream part of e-commerce payments.

We are now seeing cryptocurrency being adopted more widely. More and more places are accepting crypto as a payment method.  As an option for the future, cryptocurrencies seem to be the perfect payment method in Ecommerce as this is a digital transaction system.

Platforms like Jeton are already embracing this shift — offering borderless digital solutions that make online spending smarter and safer.

Wrapping Up

From a CD sold online in 1994 to today’s trillion-dollar e-commerce business, the history of online shopping is a story of innovation, trust, and convenience.

And now, with solutions like Jeton Wallet and Jeton Card, managing your money online is easier than ever. Whether you’re shopping, sending money abroad, or exploring new electronic payment systems, Jeton empowers you to do it all — securely and globally.

Open your Jeton Account today and enjoy the benefits of secure online payments, instant transactions, and the convenience of a multi-currency Jeton Wallet.

  • Get your Jeton Card, link it to your wallet, and shop online or in-store — anywhere in the world.

  • Download the Jeton App now from Google Play or App Store and start spending smarter!

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